It’s week 01 / 2026

This week, we share the story that inspired the creation of AGOBAY and continues to shape our purpose – the Ama divers of Ago-wan, Japan. Among the inlets of this pine-fringed bay in Mie Prefecture, the Ama, or ‘women of the sea’, have long freedived for treasures such as abalone and pearls, a way of life that gave both name and meaning to AGOBAY’s vision of finding ‘the pearls of this world’. Alongside our magazine story and short film, now live, we invite you to explore our ‘About’ section and get to know our founding story, philosophy and intentions, as well as the in-house team and global contributors behind AGOBAY – including founder and creative director René Allemann, and photographers, filmmakers and writers from Lisbon to Yokohama and Melbourne.